But what are the reasons for this? Paseo on-page analysis shows you what is going wrong, why it is going wrong, and what mistakes you need to fix to make your website perform better!
What is an on-page analysis?
The on-page analysis covers dozens of checkpoints from the categories of technology, content, structure, usability, trust, search engines, security, and data protection. The client receives a detailed report based on the results. This report lists all the points examined, each according to their degree of fulfillment. The checkpoints to be optimized are also classified according to relevance and urgency, resulting in a priority list. In addition, the on-page analysis includes a list of points to be optimized with examples and corresponding proposed solutions or recommendations for action.
What points are checked during the on-page analysis:
- Technical SEO & indexing of a page: meta title, meta description, duplicate content, markups, canonicals, pagination, multilingualism, robots.txt, etc.
- Technical check of the website: Error messages in the source code according to W3C, page load time, Web Vitals, server availability, rendering, 404 errors, redirects, etc.
- Content check: Headings, structure, positioning, and length of body text, content structure, keyword usage, internal linking, number of links, duplicate content, image size, ALT text, content formats, etc.
- Structure & usability: navigation, header/footer, mobile usability, URL structure, user flow, click depth, disruptive elements, trust elements, conversion potential, persona appeal, etc.
- Google signals: Number of indexed pages, ranking distribution, visibility history, top-ranking pages, pages without rankings, warnings from Google Search Console, etc.
- Security & data protection: Hypertext Protocol, data protection information, GDPR compliance, tracking settings, consent management, etc.
Complete SEO solution
- SEO analyses
- Relaunch support
- On-page optimization
- Content marketing
- Usability optimization
- Monitoring and controlling
Why is an on-page SEO tool not enough?
That's why Paseo
At Paseo , we advise, accompany, and pave the way into the infinite vastness of the online world. We are a team of three. Paseo is an innovation agency, management consultancy, and craft business all in one.
We implement the ideas and concepts we develop ourselves. Practicality guaranteed. And we have been doing so for more than a decade. Questioning, optimizing, designing, creating, acting—that's how we work internally, and that's how we work with customers.
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You found us. We'll make sure you get found!
Decision-makers don't search for long. If you're not online, you'll be overlooked. With our digital strategies, we ensure that your target customers don't end up with your competitors online – but with you.
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